Many of the benefits that can be learned by corporations, NGOs and other sectors of the government and its leaders how to use Facebook. By showing his human side, they create a closer relationship with its people "said Donald A. Baer, Worldwidw Chair and CEO of Burson-Marsteller.
The development of social media today makes a world leader busy to not want to lose to make social media accounts as well as its people. Nearly 90 percent of government in the world has an official Facebook account. In fact, there were 87 heads of state, 82 heads of government and 51 foreign ministers who have a personal page on Facebook.
President of the United States is Barack Obama, became the most popular world leader on Facebook with 46 million likes on his campaign page. The number of page likes Barack Obama is followed closely by the Prime Minister of India, Narendra Modi with 31 million fans on her personal website and 10.1 million fans in insitusionalnya page.
The most popular world leader in 2016 Burson-Marsteller
After the two leaders, Racep Turkish President Tayyip Erdogan, Indonesian President Joko Widodo, and Egyptian President Abdel Fattah el-Sisi complete the list of top 5 world's most popular leader. Yes, President Joko Widodo recorded more than 6 million likes.
In Asia, Joko Widodo came second after Narendra Modi of India as the most preferred leader. After President Jokowi, there Noynoy Aquino of the Philippines and the President of India, Pranab most preferred Punjabi
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